Despite its exceptional growth and the role it has played in transforming the retail landscape, ecommerce only accounts for about 5 percent of all retail sales. The main reason the majority of ...

In 2018-19 when O2O retail started picking up as a buzz word among marketers as well as retailers, the world seemed utopian. But who knew that COVID-19 could play such a vital role in the tectonic ...

Previously in this series, we discussed how Alibaba (BABA) seeks to give Tencent (TCEHY) some stiff competition in the food-delivery market. This market allows these companies to leverage the growing ...

In September 2012, Pony Ma announced in Beijing that Tencent, with its 200 million WeChat users combined with its ability to provide e-commerce and payment services, would launch a foray into the O2O ...

SUNNYVALE, CA--(Marketwired - Oct 28, 2015) - A group of 21 leading Brazilian technology companies and 3 investment funds announced on October 27 th, 2015 the founding of the Brazilian O2O Association ...

The O2O model is altering the face of Vietnam's retail market, with all players preparing strategies to acquire new customers and optimize sales. Dozens of Now shippers sometimes queue up for hours at ...

Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. China’s e-commerce industry is no longer just about selling goods on the internet. As internet penetration has ...

Vijay Shekhar Sharma, founder of Indian payment and mobile commerce firm Paytm, is on a mission to be the first profitable company in the e-commerce segment. For this, he has charted out a ...

With either model, demand from China’s fragmented food service industry for low-cost marketing should support demand for participation from vendors. Our survey of merchants found 74.8 per cent pay ...