Pocket Gamer.Biz

Unity game engine "competitive advantage" for AI ads platform Vector

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...
AOL

Unity's CEO Just Explained Why Google's AI Can't Replace Game Engines (And He's Right)

Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...
Pocket Gamer.Biz

Unity revenue falls 25% in Q4 as engine and ads segments see declines

Unity revenue fell by 25% year-over-year to $457 million in Q4 2024 with the company blaming its “portfolio reset” for the decline. Create Solutions revenue – which includes game engine sales – ...
Business Wire

Unity Announces Enhanced Engine Performance and Stability, New Platforms, and AI-Powered Workflows at GDC 2025

SAN FRANCISCO--(BUSINESS WIRE)--GDC – Unity (NYSE: U), the leading platform to create and grow games and interactive experiences, today announced that developers can expect enhanced performance and ...