Advances in generative AI are provoking a flood of opinions about the technology’s effect on our working lives. When AI is said to improve everything from productivity to brand loyalty, it is tempting ...

A version of this article appeared in the Spring 2019 issue of strategy+business. When a startup matures to the point where it has a killer product, a clear and sizable market, and a robust ...

The good news for business leaders is that research and experience point toward sound approaches to the delivery and positioning of sustainable products. Working in tandem, PwC and the Center for ...

This interview is part of the Inside the Mind of the CxO series, which explores a wide range of critical decisions faced by chief executives around the world. Savvy leaders recognize that a positive ...

What does it mean to become digital? Companies in all industries are building online businesses, enabling new customer experiences, experimenting with “big data,” and seeking advantage in a digitally ...

This interview is part of the Inside the Mind of the CxO series, which explores a wide range of critical decisions faced by chief executives around the world. “People asked me how long it took the ...

A version of this article appeared in the Autumn 2018 issue of strategy+business. In December 2014, a year shy of its 30th anniversary and as popular as ever, New York City’s Union Square Cafe faced a ...

Between 1986 and 1997, I created and edited a line of books called Currency, devoted to leadership as a vehicle for changing both business and society. I worked at that time with some great CEOs: Andy ...

Jeff Heepke knows where to plant corn on his 4,500-acre farm in Illinois because of artificial intelligence (AI). He uses a smartphone app called Climate Basic, which divides Heepke’s farmland (and, ...

It has become a habit of mine to kick off my presentations by inviting people to write down a question. I ask people to follow two rules: the question must be relevant to the context—typically, ...

A version of this article appeared in the Spring 2020 issue of strategy+business. Think back to the last conference you attended. How many presentations do you remember? Probably not too many. As a ...

Imagine that you are hiring an employee for a position in which a new perspective would be valuable. But while reviewing resumes, you find yourself drawn to a candidate who is similar in age and ...