Sean Ross is a strategic adviser at 1031x.com, Investopedia contributor, and the founder and manager of Free Lances Ltd. Gordon Scott has been an active investor and technical analyst or 20+ years. He ...

We can all agree that there are few marketing techniques older than sampling. Distributing samples has always been an incredibly effective way for brands to convert new customers and gain attention in ...

Sampling of water systems for Legionella, Pseudomonas aeruginosa or bacteriological can be somewhat daunting, with thoughts of "do I need to sample," "how to take a sample" and "where should I send ...

Each year, food brands pour small fortunes into experiential marketing programs that leadership can’t confidently defend.

As Hispanic audiences often over-index in radio listening, maintaining proportional Nielsen samples is essential. Here’s what ...

Understanding the differences between convenience, target, and self-selected samples. Representative samples and sampling are addressed multiple times in the cGMPs. For example, in Part 21 of the Code ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...