If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

An explainer video is an excellent way to introduce potential customers to your company or a new offering. The goal of an explainer is to explore a problem your product or service solves, then show ...

The first video in our “Methods 101” series is about random sampling, a concept that undergirds all probability-based survey research. Here’s how it works. Fresh data delivered Saturday mornings Thank ...

A few years ago, while trying to come up with a way to make my assignments more relevant to my students’ lives and to ignite passion in their work, a flurry of “explainer videos” started popping up on ...

I'm not sure if Nielsen has ever aired a commercial before, but it just released a nifty "explainer video" vis a vis YouTube to promote the official rollout of its "Big Data + Panel" measurement ...

Explainer videos are now an indispensable part of the digital content world in terms of de-cluttering complicated matters and capturing attention to convert them as a part of the audience. Narration ...