From blockbuster movies to viral TikTok dances, celebrities have always been at the heart of what’s trending. But in 2024, stars are taking their influence to the next level, redefining how fans ...

For the 25th annual Forbes ranking, The Notorious B.I.G., Miles Davis and Jimmy Buffett join a heavenly lineup of musicians as the greatest earners in the great beyond. Plus: How Michael Jackson ...

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The line between athlete and celebrity has become increasingly less clear. Illustration: Demetrius Robinson / The Athletic; photos of Joe Burrow, Travis Kelce, Travis Hunter and Justin Jefferson: ...

After years of booming entrepreneurship, the market is softening for celebrity-backed companies. But eye-watering earnings continue to roll in for the biggest female movie, TV and pop stars in the ...